Muesli Cereal 5 Choco Max
2020
BRONZE AWARDS
Product Information
Chocolate lovers rejoice! Muesli Choco Max is the muesli cereal blend for you. Enjoy with your favorite yogurt or milk.
Brand info
Seitenbacher
The first attempt with “whole-grain-Spätzledough-flour” failed completely. The population declared whole grain flour to be used as pig feed. They thought it was inconceivable to use whole grain instead of white flour for the Swabian dining. Willi intended to change this perception of whole grain flour.
Willi milled the grain into nice large flakes and added nuts, dried fruit, and seeds to produce a colorful mixture with a great taste. Seitenbacher müsli was born. A lot of testing occurred in the early stages of development, of various manufacturing techniques. The first müsli was mixed using a customized concrete mixer.